Nice To Meet You!

Hi there, I’m Lucy!

I’m the founder and illustrator behind Lula Rocks, an illustration-led brand where I turn my magical art into enamel pins, stationery, and accessories. My mission is to create keepsakes of magic to treasure forever… little treasures that bring a spark of joy and wonder to your everyday life.

For me, Lula Rocks is about more than just making pretty things, it’s about how they make you feel. I hope every Lula Rocks creation makes you feel happy, nostalgic, and full of magical wonder. I pour a lot of love into each design, adding tiny, thoughtful touches so you feel seen and delighted by the little details. Maybe an enamel pin brings back a favourite childhood memory, or a sticker on your notebook makes you smile every time you see it. Those moments of joy and connection are why I do what I do.

In 2017, I made my very first enamel pin as a fun little project, and that’s how Lula Rocks was born. I still remember the joy of holding that first pin in my hand and realising I could share my art in a whole new way. Since then, I’ve expanded from pins to include all sorts of goodies like stickers, washi tape, and greeting cards. But no matter how much Lula Rocks grows, I promise to stay true to that original vision: creating magical little treasures that bring you happiness and spark your imagination.

I also believe in spreading magic responsibly. That’s why I use eco-conscious packaging and make sustainable choices at every step, from production to shipping. Whenever possible, I ship each Lula Rocks order using recyclable or compostable materials, because I believe even the wrapping can show a little love to our planet.

Thank you so much for being here and supporting Lula Rocks. Your love and support mean the world to me and make this magical journey possible. I’m so grateful to share this adventure with you… and I can’t wait to create even more little treasures to delight you in the future!